Tuesday, March 11, 2014

Mobily and BlackBerry announce integrated carrier billing for BlackBerry smartphone customers in KSA

Source: BlackBerry Press - Press Releases - March 11, 2014 
Mobily and BlackBerry announce integrated carrier billing for BlackBerry smartphone customers in KSA 
Customers can now securely and conveniently purchase apps on BlackBerry World and charge it directly to their standard Mobily bill
Kingdom of Saudi Arabia – Mobily and BlackBerry® (NASDAQ: BBRY; TSX: BB) today announced an integrated carrier billing service for BlackBerry® smartphone customers in KSA. The service will enable Mobily customers to purchase applications on the BlackBerry® World™ storefront and charge it directly to their standard phone bill. Customers can also make in-app purchases, such as additional content or new levels for a gaming app, without interruption to the app experience. 
The integrated carrier billing service will be available to Mobily’s prepaid and postpaid BlackBerry smartphone customers in the country. To make secure purchases and payments on BlackBerry World, customers will be required to enter their BlackBerry ID username and password. BlackBerry ID provides customers with a secure and device-independent user identification to access apps and services on BlackBerry World.
Humoud Al Ghobaini, Executive General Manager, Corporate Communications & Public Relations at Mobily said, “The launch of integrated carrier billing for BlackBerry World marks a revolutionary step for Mobily to make mobile payments for app purchases simple and secure. This pioneering service will enable Mobily customers to enjoy a host of quality apps on BlackBerry World while maximizing their BlackBerry smartphone experience.”
Nick Horton, Managing Director for the Middle East at BlackBerry said, “There is a growing demand in Saudi Arabia for a convenient and safe payment solution for the purchase of mobile content. Mobily’s integrated carrier billing for BlackBerry smartphones will open up a rich avenue for our KSA customers to enjoy the comprehensive portfolio of apps, and games on BlackBerry World.”
For more information on Mobily’s service plans and packages for BlackBerry smartphones, please visit http://mobily.im/bb-packages. For more information about BlackBerry World, please visit http://appworld.blackberry.com/
About Mobily
Mobily was established in 2004 by a consortium led by Etisalat, the UAE based telecom conglomerate. Mobily is renowned as the second mobile service provider in the Kingdom of Saudi Arabia.
The awarded 25-Year telecommunication mobile license was complemented by a subsequent purchase of a 3G license. Mobily is the 1st Saudi communications company to get an operation license for 3rd generation services and beyond. In December 2004, Mobily was listed on Tadawul Stock Exchange. Today, Mobily equates to 40%+ market share of the mobile subscriptions in the Kingdom. In March 2008, Mobily was granted approval by CITC (Communication and Information Technology Commission) to acquire Bayanat al-Oula which was a licensed Data Service Provider for a price of SAR 1.5 Billion. And, in November 2008, Mobily acquired absolute majority stakes in Zajil, the leading Saudi ISP (Internet Service Provider).
Mobily owns vast majority shares in the Saudi National Fiber Network (SNFN) composed with 12,800 KM of structured fiber cable, panned into 7 fully protected rings covering 35 Saudi cities plus access to 60 major hub sites for telecommunications prime points of presence, and complimented with 20 inter-metropolis fiber loops in major Saudi cities. Furthermore, Mobily is a lead investor in prime global submarine cable projects that are expected to be operational in the near future.
About BlackBerry
A global leader in wireless innovation, BlackBerry® revolutionized the mobile industry when it was introduced in 1999. Today, BlackBerry aims to inspire the success of our millions of customers around the world by continuously pushing the boundaries of mobile experiences. Founded in 1984 and based in Waterloo, Ontario, BlackBerry operates offices in North America, Europe, Asia Pacific and Latin America. BlackBerry is listed on the NASDAQ Stock Market (NASDAQ: BBRY) and the Toronto Stock Exchange (TSX: BB). For more information, visit www.blackberry.com.

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